Boosting Wall Art Sales for Photographers
Photography may seem simple enough at first glance, but getting your images into people's lives and onto walls can be much trickier. Communicating your artistic vision to different levels is…
A Simple Guide to Pricing for Increased Sales in Photography
Among other tactics, one effective way of increasing client sales as a portrait photographer is restructuring your price list in such a way that it's very straightforward and user-friendly. Remember:…
The Photographer/Model Relationship: Unveiling the Honest Path to Success
Over 16 and half years as a Tactical Air Control Party (TACP), which falls under Air Force Special Warfare Community. My favorite saying at that time was: 'The difference between…
How to Craft Award-Winning Images for Photographers
At the onset of our photography careers, earning money and doing what we enjoy are often our main concerns. No one sets out thinking: "I want to become a photographer…
Steps to Establishing Yourself as a Brand Photographer
Commercial photography has long been a cornerstone of the industry--encompassing everything from individual headshots to large marketing campaigns. Now, thanks to an explosion in small businesses opening and customers wanting…
Getting Started with Branding Photography: A Guide
Are You Wanting to be a Personal Brand Photographer? According to the Census Bureau, in 2020 during the US Pandemic over 4.4 Million New Businesses Were Established. Solopreneurs, entrepreneurs, startups,…
Avoid These 5 Mistakes When Establishing Your Wedding Photography Business
Since my last article for Shutter Magazine nearly one year ago, much has happened in the wedding photography industry which has given me new perspective. Through these changes I was…
10 Steps to Attract and Secure Your Ideal Clients
Imagine this: when imagining your ideal client, who comes to mind? Most would probably say someone with plenty of money who wants to hire me as their photographer! After 18…
Transitioning from Your Day Job to Full-Time Photographer: The Journey Ahead
As I began my photography career, many people gave their blessing and gave their enthusiastic approval: "Oh what an excellent side hustle." At first, photography seemed like just another side…
Expanding Your Photography Enterprise
One thing I was told when I began photography was to specialize in one genre rather than trying my hand at multiple styles - and that advice proved incredibly misguided!…